UI/UX Design and Brand Identity That Converts
Logo, website and video design that gets people to act.
Overview
Design should move a number.
We shape brand identity and product interfaces around how people actually decide and act, then hand engineering a system that ships. Beautiful is table stakes; conversion and clarity are the point.
Who this is for
Sound familiar?
The brand looks different on every surface it appears
People arrive on the site and do not do the thing you need them to
Design keeps getting redrawn because it was never a system
What we actually do.
Four ways in
Logo and brand identity
Logo, colours, fonts and the rules for using them across everything you make.
Website and app design
UI and UX design built around what your users are actually trying to do.
Graphic design
Social media posts, ads, brochures, packaging and print, all on brand.
Video and animation
Explainer videos, motion graphics and edits for social, ads and your website.
Capabilities
Everything this covers.
Ask for one of these or all of them. It is the same team either way.
- Logo design
- Brand identity systems
- Brand guidelines
- UI/UX design for web and apps
- Design systems
- Wireframing and prototyping
- Graphic design
- Social media creative
- Ad and campaign creative
- Print and packaging design
- Motion graphics and animation
- Explainer videos
- Video editing and post production
- Pitch decks and presentations
Not seeing the exact thing you need under Brand & UI/UX Design? It is almost certainly still us. Tell us the problem and we will say plainly whether it is ours to solve.
How it runs
Four steps. No mystery.
Every step has an owner and a date. You always know which one we are on, and what has to be true before the next one starts.
Research
What users are actually trying to do, where they drop out, and what the analytics say about it. Before anyone opens a design tool.
Structure
Flows, hierarchy and wireframes. The argument the page is making, settled before it is decorated.
System
Type, colour, spacing and components defined once as tokens, so the fiftieth screen matches the first without anyone policing it.
Prototype and test
Interactive prototypes put in front of real people, so the expensive assumptions fail before they reach production code.
Deliverables
What lands in your hands.
Yours at the end of the engagement, whether we carry on together or not. Nothing here is held hostage.
Brand system with usage guidelines
PDF + FigmaLogo, colour, type and spacing plus the rules for using them, so the brand survives contact with other people.
Logo, colour and type assets
Full asset packEvery mark and token exported in the formats you actually need, from favicon to print.
Wireframes and user flows
FigmaStructure settled before anything is decorated, so the expensive arguments happen at sketch stage.
High fidelity UI, every state
FigmaNot just the happy path. Empty, loading, error and edge states designed, which is where handovers usually fall apart.
Component library and design tokens
Figma + tokensDesign and code sharing the same names and values, so what gets built is what was designed.
Interactive prototype for testing
Figma prototypeA clickable version you can put in front of real people before anyone writes production code.
- Figma
- Design tokens
- Auto layout
- Prototyping
- GA4
- Hotjar
- A/B testing
- WCAG 2.2
Outcomes, not activity.
What you get
- 01
A logo and brand you can use everywhere
- 02
A website people know how to use
- 03
Designs your developers can build from
- 04
Social, print and video that match your brand
Live proof
Brand & UI/UX Design we have shipped.
Luxury product
Meridian MRD-3
A cinematic, scroll-driven showcase for an independent Swiss timepiece.
Read the case study →
Beauty & wellness
Lusavière
A luxury unisex salon site for Mayfair, London, built around booking.
Read the case study →
Healthcare
Sanavyr
A calm, scroll-animated website for a multi-specialty clinic.
Read the case study →Go deeper
Specialist brand & ui/ux design services
- SaaS UI/UX DesignWe design SaaS products people understand on the first login, dashboards they open every day, and the marketing site that sells both. Then the same team builds it.
- UX AuditWe study how real people use your website or app, find what stops them doing what you want, and hand you a ranked list of fixes. Then, if you want, the same team designs and builds them.
Working with us
Four things you can hold us to.
- 01
A real reply within one business day
From a person who read your brief, not a ticket queue.
- 02
The people on the call build it
No account manager relaying messages in between.
- 03
Tracked from first click to booked call
Every enquiry traced to the page and search that brought it.
- 04
No hostage code. It is all yours.
Code, domain and accounts in your name. Take it in house whenever you want.
FAQ
Brand & UI/UX Design questions.
Both. Because the same team builds the site or app, designs ship as real, performant products instead of getting lost in handoff.
Yes. We can evolve an existing identity into a consistent system, or take on a full rebrand when that is the right call.
We ground layout, copy and flow in user research and analytics, then test the highest-impact pages so improvements are measured, not assumed.
A structured review of a website or app against how real users behave: where they hesitate, where they drop out and what blocks the action you want. We combine analytics, session recordings and a heuristic review, then hand over a ranked list of fixes with the expected impact, so you fix the pages that cost you money first instead of redesigning everything.
The system that makes a company recognisable everywhere it appears: logo, colour, typography, imagery and the rules for using them across the website, product, social and print. A logo on its own is not an identity. The guidelines are what keep the brand consistent once other people start making things with it.
A focused identity for a small company, meaning logo, colour, type and a usage guide, is a fixed piece of work with a clear scope. A full brand system across product, marketing and print is a larger engagement. What changes the price is the number of surfaces it has to work on, not the number of logo options you are shown.
Yes. You get the Figma file with components, tokens and layers organised well enough that another designer can pick it up. A handover that only works if we stay involved is not a handover.
By measuring it. We instrument the pages that matter, set a baseline before changing anything, and test the highest impact elements rather than redesigning everything at once. Where traffic is too low for a clean test, we say so and rely on established patterns instead of pretending a result is significant.
Yes, and plenty of clients use us that way. It is worth knowing that our designs are made by people who ship them, so what you get is buildable rather than a beautiful file that engineering has to negotiate down.
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